New guide to planning events and campaigns

MLA East Midlands, MLA West Midlands and NIACE have worked in partnership to produce The Joint Venture, a new guide to planning an event or campaign. The guide provides background information and examples to support all organisations in improving their events and campaigns.

The examples come from a variety of sources including Museums and Galleries Month, Adult Learners' Week and Cultural Diversity Day.  The advice and support covers top tips for accessing local media, hints on radio interviews, sponsorship and evaluation.

Download a copy of the guide below. For hard copies of the guide, contact Jo Knight, Regional Campaigns and Promotions Manager, NIACE, on 07717 178246 or email Jo.

The Joint Venture guide to event planning and campaigns (232 kb)